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R and Hip-Hop Artists Rush Releases Ahead of Grammy Deadline

WHAT'S THE STORY?

What's Happening?

With the 2026 Grammy eligibility period ending soon, several R&B and hip-hop artists have released new projects to meet the deadline. Notable releases include Doja Cat's 'Jealous Type', Offset and Earl Sweatshirt's new albums, and BigXthaPlug's country crossover project. The rush to release new music has resulted in a crowded New Music Friday, showcasing a diverse range of styles and collaborations.

Why It's Important?

The Grammy Awards remain a significant milestone for artists, influencing their release strategies and marketing efforts. The rush to release music before the eligibility deadline highlights the competitive nature of the industry and the importance of timing in achieving recognition. This period also provides fans with a wealth of new music, potentially impacting streaming numbers and chart positions.
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