What's Happening?
Scott Jeffe, a higher education market researcher, has transitioned from his role at RNL to work independently as a consultant for universities. Jeffe focuses on providing actionable insights into online and graduate programs, emphasizing the importance of practical and clear data visualization. He highlights the challenges universities face in maintaining graduate enrollment, particularly with the potential decline in international student numbers. Jeffe also discusses opportunities in online education, noting the regulatory environment's stabilization under the Biden administration.
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Why It's Important?
Jeffe's insights are crucial for universities navigating the competitive landscape of graduate and online education. His emphasis on data-driven decision-making can help institutions align their programs with market demands, potentially leading to sustainable enrollment growth. The decline in international students poses a significant challenge, urging universities to refocus on domestic markets. Jeffe's approach offers a strategic framework for institutions to differentiate their offerings and improve student outcomes, which is increasingly important in the context of federal regulations focusing on graduate success.
What's Next?
Universities may need to adapt their strategies to address the anticipated decline in international enrollments and leverage opportunities in online education. Jeffe's consulting services could guide institutions in refining their program offerings and marketing strategies. The evolving regulatory landscape may also influence how universities structure their online programs, with potential impacts on contract terms with Online Program Managers (OPMs). Institutions will likely continue to seek ways to enhance their competitive edge and meet the expectations of today's students.
