What's Happening?
Syngenta has announced the approval of its Advion Trio cockroach gel bait for use in California. This product, launched nationally in March 2024, combines three active ingredients, including two insect growth regulators (IGRs), to effectively target cockroaches at all life stages. The gel bait is designed for use in residential and commercial spaces, including food-handling establishments. The approval in California marks a significant milestone for Syngenta, expanding the availability of this pest management solution to a key market. The product is part of Syngenta's SecureChoice Cockroach Assurance Program, offering guaranteed control when used according to the program's protocols.
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Why It's Important?
The approval of Advion Trio in California is significant for pest management professionals (PMPs) in the state, providing them with a new tool to combat cockroach infestations. The product's unique combination of active ingredients offers a comprehensive solution for managing cockroach populations, which can be a major concern in both residential and commercial settings. This development underscores Syngenta's commitment to innovation in pest management and its focus on providing effective solutions backed by extensive research. The availability of Advion Trio in California could enhance pest control efforts, improve public health outcomes, and support the state's pest management industry.
What's Next?
With the approval in California, Syngenta is expected to focus on promoting the benefits of Advion Trio to PMPs in the state. The company may also continue to expand its pest management portfolio, leveraging the success of Advion Trio to introduce additional products. PMPs in California will likely integrate Advion Trio into their pest management strategies, potentially leading to improved control of cockroach infestations. Syngenta's ongoing research and development efforts may result in further innovations in pest management solutions, enhancing the company's competitive position in the market.
