(Reuters) -American Eagle Outfitters surged 16% on Thursday after unveiling a new denim campaign with Sydney Sweeney, as the apparel retailer bets ...
Revmatics, a RevTech platform, is designed to assist Chief Marketing Officers (CMOs) in driving enterprise revenue growth through advanced AI integ...
Southwest Airlines will begin offering assigned seating on January 27, 2026, marking the end of its open seating policy after more than 50 years. T...
AB InBev has maintained its position as the top advertiser in the World Creative Rankings Mid-Year Leaderboards, as reported by The Drum. The brewi...
Liquid Death, known for its edgy marketing, is teaming up with Sheetz, a Pennsylvania-based convenience store chain, for a one-day event that promi...
Amazon is implementing a full-funnel advertising strategy that integrates various consumer touchpoints across its ecosystem. Carly Zipp, Amazon Ads...
YouTube has reported a significant increase in its advertising revenue, reaching $9.8 billion in the second quarter, marking a 13% year-over-year g...
Digital retail media is increasingly becoming a pivotal element in the strategies of consumer brands and retailers. According to a study by ISBA an...
By David Shepardson and Phil Stewart WASHINGTON (Reuters) -The Federal Aviation Administration said on Monday it is investigating a near miss betwe...
Mark Kirkham, CMO of PepsiCo Beverages U.S., shared insights on the company's marketing strategy during the Marketing Vanguard podcast recorded at ...