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Annapurna Pictures Expands into Game Publishing with Annapurna Interactive

WHAT'S THE STORY?

What's Happening?

Annapurna Pictures, known for producing films such as 'Her' and 'Zero Dark Thirty', has expanded into the gaming industry by establishing Annapurna Interactive. This new division aims to publish innovative and emotionally engaging games, starting with titles like 'What Remains of Edith Finch' and 'Gorgoa', set for release in Spring 2017. Annapurna Interactive is collaborating with notable developers, including Keita Takahashi, creator of 'Katamari Damacy', and Ken Wong, lead designer of 'Monument Valley'. The division is managed by industry veterans, including Nathan Gary and Deborah Mars, who have previously worked on acclaimed games like 'Journey' and 'God of War'.
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Why It's Important?

The expansion into game publishing marks a significant diversification for Annapurna Pictures, allowing the company to tap into the lucrative gaming market. By focusing on personal and artistic games, Annapurna Interactive aims to differentiate itself from traditional game publishers and attract a diverse audience. This move could potentially increase Annapurna's influence in the entertainment industry, bridging the gap between film and interactive media. The involvement of experienced developers and the backing of a well-established film company may lead to high-quality game releases that resonate with both gamers and film enthusiasts.

What's Next?

Annapurna Interactive plans to continue collaborating with renowned developers to release more innovative games. The division's success could encourage other film companies to explore similar ventures, potentially leading to more cross-media collaborations. As Annapurna Interactive establishes itself in the gaming industry, it may also explore opportunities for transmedia storytelling, integrating its film and game projects.

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