What's Happening?
Skift is set to host its inaugural Transatlantic Summit on October 15, 2025, in New York City. The event, organized in partnership with the European Travel Commission and Mastercard, will gather 100 senior executives from the transatlantic travel sector, including airlines, tour operators, and technology leaders. The summit aims to address key issues such as connectivity, brand strategies, seasonality, sustainability, and resilience in the travel industry. Attendance is by approved application only, ensuring a focused and senior-level experience.
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Why It's Important?
The transatlantic travel corridor is a significant component of global travel, influenced by consumer demands, geopolitical shifts, and digital innovation. This summit provides a platform for industry leaders to collaborate and address these challenges, potentially leading to more sustainable and resilient travel practices. The event could foster new partnerships and strategies that benefit both European and North American travel sectors, impacting tourism, business travel, and economic exchanges between the regions.
What's Next?
Participants at the summit will engage in discussions and panels to explore solutions and strategies for the evolving travel landscape. The outcomes of these conversations may influence future industry practices and policies, promoting innovation and sustainability. Stakeholders in the travel industry will likely monitor the summit's insights and recommendations to adapt their operations and strategies accordingly.
