Explore

Trendpost Trendpost
9 Playful Outside Lands Crowd Archetypes You May Recognize

9 Playful Outside Lands Crowd Archetypes You May Recognize

A guide to the nine classic archetypes you'll find at San Francisco's Outside Lands festival, from the tech bro to the seasoned veteran.
Trendpost Trendpost
How Outside Lands, Coachella, And Lollapalooza Built Different Festival Identities

How Outside Lands, Coachella, And Lollapalooza Built Different Festival Identities

In a crowded market, America's top music festivals—Coachella, Lollapalooza, and Outside Lands—thrived by creating wildly different identities.
Trendpost Trendpost
How Golden Gate Park Shapes The Festival’s Storytelling Grammar

How Golden Gate Park Shapes The Festival’s Storytelling Grammar

Discover how Golden Gate Park is more than just a venue for Outside Lands, actively shaping the festival's unique experience and narrative.
Trendpost Trendpost
The Cultural Afterlife Of An Outside Lands Set Once The Park Goes Quiet

The Cultural Afterlife Of An Outside Lands Set Once The Park Goes Quiet

What happens to a music festival performance after the last note fades? We explore the digital, personal, and mythical afterlife of an Outside Lands set.
Trendpost Trendpost
How Artists Make Outside Lands Sets Feel Specific To San Francisco

How Artists Make Outside Lands Sets Feel Specific To San Francisco

Discover the strategy behind why artists at San Francisco's Outside Lands festival often cover songs by local legends to connect with the crowd.
Trendpost Trendpost
Why Some Tour-Style Sets Do Not Translate Cleanly To A Festival Stage

Why Some Tour-Style Sets Do Not Translate Cleanly To A Festival Stage

Artists who bring their standard tour set to a festival like Outside Lands are making a critical error. Here's why that approach falls flat.
Trendpost Trendpost
How Audience Overlap Can Complicate Outside Lands Counter-Programming

How Audience Overlap Can Complicate Outside Lands Counter-Programming

Discover the single scheduling mistake that can undermine a great booking and flatten the energy at San Francisco's Outside Lands festival.
Trendpost Trendpost
Why Daylight Makes Festival Lighting So Difficult At Outside Lands

Why Daylight Makes Festival Lighting So Difficult At Outside Lands

Ever wonder why a daytime festival set can't match a night show's magic? Here’s why the sun is a lighting designer's biggest and brightest challenge.
Trendpost Trendpost
How Outside Lands Choices Become A Playful Personality Test

How Outside Lands Choices Become A Playful Personality Test

Beyond the music, San Francisco's Outside Lands festival has evolved into a cultural barometer where your choices in music, food, and fashion say everything about you.
Trendpost Trendpost
Why Outside Lands Can Feel Nostalgic Before The Final Set

Why Outside Lands Can Feel Nostalgic Before The Final Set

Explore the unique phenomenon of feeling nostalgic for a music festival while it's still happening, a feeling many Outside Lands attendees know well.
Trendpost Trendpost
Why Outside Lands’ Best Camera Shot May Come From Behind The Audience

Why Outside Lands’ Best Camera Shot May Come From Behind The Audience

At a festival defined by its epic scale and unique setting, the most powerful camera shot isn't of the stage, but of the thousands watching it.
Trendpost Trendpost
How Wind, Moisture, And Crowd Density Alter The Outside Lands Mix

How Wind, Moisture, And Crowd Density Alter The Outside Lands Mix

Ever wonder why the sound at Outside Lands changes? We explore how wind, fog, and even the crowd itself affect what you hear at the festival.