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The Behind-the-Mic Role That Can Make or Break a Prestige Podcast
Discover the unseen but essential role of the story editor or producer, the narrative architect who shapes the prestige podcasts you can't stop listening to.
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How iHeartMedia Is Embracing Video While Keeping Podcasting Audio-First
An analysis of how the iHeartPodcast Awards balances the growing demand for video content while striving to maintain the audio-first soul of podcasting.
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How the iHeartPodcast Awards Turn Podcasting Into a Shared Cultural Event
Once a solitary experience, podcasting is becoming a shared cultural event, and award shows are leading the charge in building a new kind of community.
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The Awards-Night Crossover Between Podcast Stars and Hollywood Celebrities
From red carpets to awards categories, podcasting is no longer on the outside of Hollywood looking in. Here’s how audio stars are reshaping celebrity.
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Why Conversational Podcasts Are Harder to Produce Than They Sound
Ever wonder why your favorite conversational podcast sounds so effortless? The reality is a complex process of research, engineering, and editing.
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The Sound-Design Details Headphones Can Reveal in Narrative Podcasts
Discover the subtle audio techniques that elevate a podcast to an art form and learn why you need headphones to truly appreciate the immersive craft.
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Why You Don’t Need to Know Every Nominee to Enjoy the iHeartPodcast Awards
Discover why the iHeartPodcast Awards are more about discovery and celebration than knowing every nominee before the show begins.
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The Behind-the-Mic Role That Shapes a Prestige Podcast’s Story
Discover how audio fiction creators use clever sound design, focused writing, and the listener's own imagination to build epic worlds on a budget.
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How the Video Podcast Boom Could Challenge the iHeartPodcast Awards
The increasing popularity of video podcasts is forcing the iHeartPodcast Awards to reconsider its categories and judging criteria. What comes next?
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How Comedians Use Podcasts to Build a Different Relationship With Fans
Podcasts have moved beyond a simple marketing tool, allowing comedians to foster intimacy, build community, and bypass traditional industry gatekeepers.
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How Podcast Showrunners Balance Editorial Voice, Talent and Production
A look into the complex role of a podcast showrunner, who must constantly balance a show's creative vision, the hosts' needs, and production limits.
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How the Podcast-to-Screen Pipeline Is Creating New Opportunities for Diverse Storytellers
Discover how the push for diversity in Hollywood created a new, lucrative business model for prestige podcasts, turning them into IP incubators.
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