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Why October TV Premieres Fight for Social Media Attention

Why October TV Premieres Fight for Social Media Attention

An inside look at why TV networks and streamers are locked in a fierce battle for your social media feed every single autumn.
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Netflix Secures Rights for Actor Awards, Formerly SAG Awards, Expanding Live Event Streaming Portfolio

Netflix Secures Rights for Actor Awards, Formerly SAG Awards, Expanding Live Event Streaming Portfolio

Netflix Secures Rights for Actor Awards, Formerly SAG Awards, Expanding Live Event Streaming Portfolio
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Why Streamers Try Weekly Releases for October Mystery Premieres

Why Streamers Try Weekly Releases for October Mystery Premieres

Streamers are ditching the binge model for weekly releases, especially for mysteries. Here's the business and buzz-building strategy behind it.
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How Netflix, HBO and Hulu Battle for Attention in October's Crowded TV Calendar

How Netflix, HBO and Hulu Battle for Attention in October's Crowded TV Calendar

With a crowded October TV calendar, streaming giants like Netflix, HBO, and Hulu are in a fierce battle for viewers. We explore their unique strategies.
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Why Networks and Streamers Schedule Major TV Premieres in October

Why Networks and Streamers Schedule Major TV Premieres in October

Ever wonder why so many big shows premiere in October? Uncover the business strategy behind fall TV scheduling, from ad dollars to awards season.
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Why Limited Series Fit October TV Premiere Season

Why Limited Series Fit October TV Premiere Season

Discover the strategic reasons, from awards season to audience appetite, that make October the perfect launchpad for prestige limited series.
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5 Marketing Channels That Shape Buzz for October TV Premieres

5 Marketing Channels That Shape Buzz for October TV Premieres

Discover the sophisticated marketing channels networks are using, from viral social campaigns to immersive events, to create buzz for this fall's TV shows.
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Why October Is an Important Launch Window for Prestige TV Dramas

Why October Is an Important Launch Window for Prestige TV Dramas

Explore why October has become a strategic second launch window for prestige TV, driven by awards season, streaming wars, and changing viewer habits.
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Paramount+ Expands 'South Park' Content on Prime Video, Including New Specials

Paramount+ Expands 'South Park' Content on Prime Video, Including New Specials

Paramount+ Expands 'South Park' Content on Prime Video, Including New Specials
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Prime Video Expands Entertainment Offerings with Premium Content, Live Sports, and Ad-Supported Channels

Prime Video Expands Entertainment Offerings with Premium Content, Live Sports, and Ad-Supported Channels

Prime Video Expands Entertainment Offerings with Premium Content, Live Sports, and Ad-Supported Channels
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Bela Bajaria on Netflix’s Epic TV Trek into Local Language Production: ‘There’s No Roadmap for This’

Bela Bajaria on Netflix’s Epic TV Trek into Local Language Production: ‘There’s No Roadmap for This’

Bela Bajaria was a few months into her job as the leader of Netflix’s international content expansion campaign in 2019 when she fully realized the significance of the opportunity ahead. The production of local original content was not destined to be a side business for Netflix — it is the business, and increasingly so as […]
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Father Brown Series Available Across Multiple U.S. Streaming Platforms

Father Brown Series Available Across Multiple U.S. Streaming Platforms

Father Brown Series Available Across Multiple U.S. Streaming Platforms