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The Dua Lipa Vacation Aesthetic That Swim Brands Keep Chasing

The Dua Lipa Vacation Aesthetic That Swim Brands Keep Chasing

From crochet bikinis to Y2K details, we break down Dua Lipa's influential vacation style and explain why swim brands are racing to capture it.
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The Side-Tie Bikini’s Journey From 2000s Staple to Luxury Signature

The Side-Tie Bikini’s Journey From 2000s Staple to Luxury Signature

Once a Y2K pop culture icon, the side-tie bikini has been reimagined by luxury brands as a sophisticated swimwear signature. Here’s how it happened.
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Why Fringe Keeps Returning to Swim Week Runways

Why Fringe Keeps Returning to Swim Week Runways

From its captivating movement to its deep cultural roots, we explore why the fringe trend is a perennial favorite in high-fashion swimwear.
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The Kim Kardashian Effect on Sculpted Neutrals at Miami Swim Week

The Kim Kardashian Effect on Sculpted Neutrals at Miami Swim Week

At Miami Swim Week, the usual splash of color is being replaced by a muted, body-hugging aesthetic. Is this the Kim Kardashian effect in action?
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The Hidden Styling Role of Barely-There Sunglasses at Swim Week

The Hidden Styling Role of Barely-There Sunglasses at Swim Week

On the maximalist runways of Swim Week, barely-there sunglasses play a crucial, subtle role in balancing and completing the look.
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The Most Wearable Miami Swim Week Ideas for a Backyard Pool Day

The Most Wearable Miami Swim Week Ideas for a Backyard Pool Day

Translate high-fashion Miami Swim Week trends into chic, comfortable looks perfect for your next backyard pool day or casual hangout.
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The Color Theory Behind Miami Swim Week’s Strongest Summer Palettes

The Color Theory Behind Miami Swim Week’s Strongest Summer Palettes

Explore the top color trends from Miami Swim Week and the color theory that explains why they feel so perfect for summer.
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How Zendaya-Level Red Carpet Thinking Changed Resortwear Expectations

How Zendaya-Level Red Carpet Thinking Changed Resortwear Expectations

Zendaya's strategic, narrative-driven red carpet moments have influenced more than just award shows, raising the bar for fashion's resort collections.
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The 1980s High-Cut Swimsuit Revival, Explained Through Proportion

The 1980s High-Cut Swimsuit Revival, Explained Through Proportion

Discover why the 1980s high-cut swimsuit is back and how its design uses visual proportion to create a uniquely flattering silhouette.
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How Miami Swim Week Reframes the Pareo as a Styling Tool

How Miami Swim Week Reframes the Pareo as a Styling Tool

Miami Swim Week has officially transformed the humble pareo from a simple beach cover-up into a versatile, must-have styling tool for any wardrobe.
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The Resortwear Texture That Signals Handcraft Without Feeling Boho

The Resortwear Texture That Signals Handcraft Without Feeling Boho

Discover the sophisticated, structured texture taking over resortwear that offers an artisanal feel without the bohemian clichés.
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Carrie Bradshaw's Summer Style: A Timeless Fashion Inspiration for New Yorkers

Carrie Bradshaw's Summer Style: A Timeless Fashion Inspiration for New Yorkers

Carrie Bradshaw's Summer Style: A Timeless Fashion Inspiration for New Yorkers