Explore

Trendpost Trendpost
How Critics’ Reviews And Audience Buzz Work Together Eor A TV Premiere

How Critics’ Reviews And Audience Buzz Work Together Eor A TV Premiere

In the crowded world of streaming, a new show's success can depend on critical acclaim or viral audience buzz. Which one holds the key to survival?
Trendpost Trendpost
How A Lower-Budget TV Show Might Benefit From A Less Crowded Release Window

How A Lower-Budget TV Show Might Benefit From A Less Crowded Release Window

Discover why launching a TV show in August with a medium-sized budget isn't a weakness, but a savvy business strategy for avoiding competition.
Trendpost Trendpost
Why August Can Give Some TV Premieres More Room To Build An Audience

Why August Can Give Some TV Premieres More Room To Build An Audience

In an era of peak TV, some networks are finding success by launching major shows in the quietest month on the calendar. Here's why August works.
Trendpost Trendpost
From “Maybe Later” To “Next Episode”: How A TV Pilot Hooks Viewers

From “Maybe Later” To “Next Episode”: How A TV Pilot Hooks Viewers

Ever wonder what makes a TV pilot so addictive? We break down the storytelling tricks that turn a casual watch into your next binge obsession.
Trendpost Trendpost
Why An August TV Premiere Does Not Need Famous IP To Break Through

Why An August TV Premiere Does Not Need Famous IP To Break Through

In the age of streaming, the old rules of television scheduling are obsolete; discover why original stories can dominate the conversation, even in August.
Trendpost Trendpost
A Pre-Review Checklist For Evaluating An August TV Premiere

A Pre-Review Checklist For Evaluating An August TV Premiere

Don't wait for the reviews. Our checklist helps you identify the most promising new August TV shows by looking at the showrunner, cast, and more.
Trendpost Trendpost
15 Trailer-Editing Techniques That Can Make A TV Premiere More Intriguing

15 Trailer-Editing Techniques That Can Make A TV Premiere More Intriguing

Discover 15 essential trailer editing techniques that build suspense, create mystery, and hook viewers for a competitive August TV premiere.
Trendpost Trendpost
Why Skipping The Origin Story Can Make A TV Premiere Feel Daring

Why Skipping The Origin Story Can Make A TV Premiere Feel Daring

Dropping viewers directly into the action instead of starting with a slow origin story can make a new TV show feel confident and exciting.
Trendpost Trendpost
10 Pilot-Script Choices That Help Keep Viewers Through Episode Two

10 Pilot-Script Choices That Help Keep Viewers Through Episode Two

Discover the 10 critical script decisions in a TV pilot that determine if a new show will hook audiences or lose them after the first episode.
Trendpost Trendpost
Five Factors To Consider When Analyzing An August TV Slate

Five Factors To Consider When Analyzing An August TV Slate

Learn to decode the strategy behind August TV premieres, from spotting counter-programming to identifying which shows are being set up for fall success.
Trendpost Trendpost
How To Write A Spoiler-Safe Social Campaign For An August TV Premiere

How To Write A Spoiler-Safe Social Campaign For An August TV Premiere

Crafting a social media campaign for a new TV show requires building hype without giving away secrets. Here’s how to do it effectively.
Trendpost Trendpost
12 Factors That Can Affect An August TV Premiere

12 Factors That Can Affect An August TV Premiere

Learn the 12 critical scheduling factors that determine if a TV show launching in August becomes a hit or a miss.