Kraft Heinz and Other Major Companies Lobby to Delay EU Packaging Law Implementation
Kraft Heinz, along with other major companies such as Coca-Cola, McDonald's, Heineken, and Mondelez International, has signed a letter urging EU institutions to delay the implementation of certain parts of the Packaging and Packaging Waste Regulation (PPWR). The regulation aims to reduce packaging waste through mandatory reuse targets, recycled content requirements, and restrictions on certain disposable packaging formats. It also introduces limits on PFAS chemicals in food packaging due to health concerns. The companies argue that unresolved legal and technical uncertainties make it difficult to implement the regulation as intended. They are requesting a delay in the application date and a targeted review of specific rules.