Generosity Commission Study Reveals Motivations Behind American Philanthropy
A new study by the Generosity Commission, titled 'How and Why We Give,' explores the motivations behind American philanthropy and volunteering. Conducted by Hattaway Communications, the study surveyed 2,569 U.S. adults and analyzed social media and news articles to understand the conversations around giving. The findings indicate that 61% of respondents are motivated by personal values, with only 6% citing tax breaks as a reason for their generosity. The study categorizes respondents into six groups based on their giving habits and motivations, such as 'Super givers' and 'Connection seekers.' The report highlights that while many Americans aim to be generous, barriers such as time and financial constraints often hinder their ability to give. 
