Jasmine Crowe's Goodr Serves 30 Million Meals and Diverts Food from Landfills
Jasmine Crowe, founder of Goodr, has transformed her initial personal effort to feed the homeless into a technology-driven company that has served 30 million meals and diverted four million pounds of food from landfills. Starting in 2017, Goodr addresses the paradox of food waste alongside food insecurity by connecting businesses with surplus edible food to those in need. Crowe's journey began with 'Sunday Soul,' an initiative where she cooked and distributed restaurant-quality meals to hundreds of homeless individuals from her Atlanta apartment. This experience revealed the significant amount of perfectly edible food being discarded by businesses. Goodr's model utilizes a platform for organizations to report surplus food, which is then collected and redistributed to non-profit groups and community partners. The company also employs blockchain technology to track donations, providing transparency and documentation for participating businesses. By March 2025, Goodr operated in 15 states and established over...
