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Gatorade, inventor of the sports drink, is getting a rebrand targeting non-athletes

Gatorade, inventor of the sports drink, is getting a rebrand targeting non-athletes

Sixty years after it invented sports drinks, Gatorade is making a surprising pivot: It’s no longer focusing primarily on athletes
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PepsiCo's Strategic Price Cuts Lead to Significant Sales Increase

PepsiCo's Strategic Price Cuts Lead to Significant Sales Increase

PepsiCo's Strategic Price Cuts Lead to Significant Sales Increase
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Lorne Michaels Discusses Ambitions for 'SNL U.K.' to Surpass U.S. Version in Creativity

Lorne Michaels Discusses Ambitions for 'SNL U.K.' to Surpass U.S. Version in Creativity

Lorne Michaels Discusses Ambitions for 'SNL U.K.' to Surpass U.S. Version in Creativity
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PepsiCo Reports Strong Q1 Earnings as North American Food Business Rebounds

PepsiCo Reports Strong Q1 Earnings as North American Food Business Rebounds

PepsiCo Reports Strong Q1 Earnings as North American Food Business Rebounds
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PepsiCo's Strategy of Lower Snack Prices Revives Consumer Demand

PepsiCo's Strategy of Lower Snack Prices Revives Consumer Demand

PepsiCo's Strategy of Lower Snack Prices Revives Consumer Demand
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Wall Street Reaches New Heights as U.S. Stocks Climb Amid Strong Corporate Earnings

Wall Street Reaches New Heights as U.S. Stocks Climb Amid Strong Corporate Earnings

Wall Street Reaches New Heights as U.S. Stocks Climb Amid Strong Corporate Earnings
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Stocks hover around their records as Wall Street waits for clues about where the Iran war is headed

Stocks hover around their records as Wall Street waits for clues about where the Iran war is headed

The U.S. stock market is holding near its record as Wall Street waits for more clues about what will happen in the Iran war
Reuters Reuters
Wall St futures edge higher on Mideast diplomacy hopes, strong earnings

Wall St futures edge higher on Mideast diplomacy hopes, strong earnings

April 16 (Reuters) - U.S. stock index futures inched higher on Thursday as investors grew more confident that the worst of the Middle East conflict had passed, while a wave of solid earnings allayed concerns about the economy.
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Keegan-Michael Key Rises as TV's Most Popular Commercial Pitchman

Keegan-Michael Key Rises as TV's Most Popular Commercial Pitchman

Keegan-Michael Key Rises as TV's Most Popular Commercial Pitchman
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On This Day: ‘In Living Color’ Changed TV Comedy Forever

On This Day: ‘In Living Color’ Changed TV Comedy Forever

'In Living Color' was more than just a sketch comedy show; it was a cultural phenomenon that challenged the norms of television and influenced the ...
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Newport Hospitality Group Hotels Achieve Top Brand Honors Across Major Chains

Newport Hospitality Group Hotels Achieve Top Brand Honors Across Major Chains

Newport Hospitality Group Hotels Achieve Top Brand Honors Across Major Chains
Reuters Reuters
Analysis-PepsiCo faces pressure to show Elliott-triggered turnaround is working

Analysis-PepsiCo faces pressure to show Elliott-triggered turnaround is working

By Alexander Marrow and Juveria Tabassum LONDON, April 14 (Reuters) - Seven months after activist investor Elliott disclosed a $4 billion stake in PepsiCo, the U.S. beverages giant is under pressure to show a turnaround drive including price cuts and brand relaunches can deliver the volume growth