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Walmart and Amazon Compete for Streaming TV Advertising Budgets
Walmart and Amazon Compete for Streaming TV Advertising Budgets
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PAR Technology Identifies Contextual Gaps in Loyalty Programs
PAR Technology Identifies Contextual Gaps in Loyalty Programs
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Birthday Rewards Programs Enhance Customer Engagement in Loyalty Strategies
Birthday Rewards Programs Enhance Customer Engagement in Loyalty Strategies
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Loyalty Programs: Enhancing Customer Experience Over Points Structure
Loyalty Programs: Enhancing Customer Experience Over Points Structure
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Pokémon Card Stores in Japan Implement Facial Recognition to Enforce Purchasing Rules
The Pokémon Company has announced the implementation of facial recognition technology in its trading card stores in Japan. This measure aims to prevent customers from circumventing purchasing limits, a common issue due to the high demand for Pokémon cards. Previously, stores used methods like removing plastic film from booster boxes and quizzes to ensure buyers were genuine fans. The new system will alert staff if a customer attempts to enter the store multiple times in a day or receives more than one entry ticket. This initiative is part of efforts to maintain a fair shopping environment and prevent scalping.
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Perfume Marketing Agencies in Australia Leverage Scent Marketing for D2C Brands
Perfume Marketing Agencies in Australia Leverage Scent Marketing for D2C Brands
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Grocery Stores Emerge as Key Media Channel for CPG Brands
Grocery Stores Emerge as Key Media Channel for CPG Brands
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Dick's Sporting Goods Partners with LiveRamp and Adobe for Enhanced Retail Media Personalization
Dick's Sporting Goods Partners with LiveRamp and Adobe for Enhanced Retail Media Personalization
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Dick’s, LiveRamp, and Adobe Collaborate to Enhance Retail Media Personalization
Dick’s, LiveRamp, and Adobe Collaborate to Enhance Retail Media Personalization
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In-Store Media Gains Traction as a Key Channel for CPG Brands
In-Store Media Gains Traction as a Key Channel for CPG Brands
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Mature Brands Recognize Difference Between Audience and Relevance in Marketing
Mature Brands Recognize Difference Between Audience and Relevance in Marketing
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Ecommerce Brands Face Dilemma Between Bold Packaging and Discreet Delivery
Ecommerce Brands Face Dilemma Between Bold Packaging and Discreet Delivery
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