FIFA Abandons $20 Billion World Cup Investment Plan Amid Backlash
FIFA President Gianni Infantino has decided to scrap a controversial plan to sell equity in the World Cup, following widespread opposition from soccer governing bodies and federations. The proposal involved creating a $20 billion spinoff company for FIFA's commercial operations, with investment from a firm linked to Joshua Kushner. The plan faced significant backlash, particularly from UEFA and other confederations, who viewed it as a move to commercialize the World Cup excessively. Infantino's decision to halt the proposal comes after intense criticism and the threat of boycotts from major soccer organizations.