Activism Group Targets Meta's AI Glasses with Provocative Ad Campaign
The activism group Everyone Hates Elon (EHE) has launched a guerilla ad campaign targeting Meta's AI glasses, criticizing their potential for covert surveillance. The campaign includes a lenticular ad featuring Kylie Jenner, transforming her image into a 'They Live'-style alien, accompanied by the message 'Meta: We're always Watching.' This stunt, located near Meta's London office, highlights concerns over privacy and surveillance associated with Meta's smart glasses, which are reportedly capable of recording video and audio without user awareness.