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Ilia Partners with HAIM for Super Serum Skin Tint Campaign

Ilia Partners with HAIM for Super Serum Skin Tint Campaign

Ilia Partners with HAIM for Super Serum Skin Tint Campaign
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29 Beauty Staples That Match the Tribeca Festival Minimalist Brief

29 Beauty Staples That Match the Tribeca Festival Minimalist Brief

Get the effortlessly cool Tribeca red carpet look with these 29 minimalist beauty staples, from skin tints and cream blushes to brow gels.
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The Generational Divide Over Whether Red-Carpet Makeup Should Look Detectable

The Generational Divide Over Whether Red-Carpet Makeup Should Look Detectable

A look at why older stars favor flawless, full-coverage makeup while younger celebrities are embracing a more natural, skin-first aesthetic.
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Why Tony Awards Beauty Trends Age Better Than Viral TikTok Makeup

Why Tony Awards Beauty Trends Age Better Than Viral TikTok Makeup

A look at why the timeless glamour of Broadway's biggest night has more staying power than the fleeting beauty trends born on social media.
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Why the Micro-Trend of Smudged Espresso Liner With Bare Skin

Why the Micro-Trend of Smudged Espresso Liner With Bare Skin

An explainer on the espresso liner trend, exploring why smudged brown eyeliner paired with minimal makeup has become the go-to look for effortless cool.
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Marc Jacobs Beauty's New Packaging Sparks Mixed Reactions Among Fans

Marc Jacobs Beauty's New Packaging Sparks Mixed Reactions Among Fans

Marc Jacobs Beauty's New Packaging Sparks Mixed Reactions Among Fans
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Why a Barely Sculpted Cheekbone Wins Over Heavy Red-Carpet Contour

Why a Barely Sculpted Cheekbone Wins Over Heavy Red-Carpet Contour

Discover why the era of heavy contour is fading in favor of a softer, more natural approach to sculpting on the red carpet and beyond.
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GEKA Leads Innovation in HighTech Mascara Applicators

GEKA Leads Innovation in HighTech Mascara Applicators

GEKA Leads Innovation in HighTech Mascara Applicators
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Chappell Roan Joins MAC Viva Glam Campaign, Supports Charitable Causes

Chappell Roan Joins MAC Viva Glam Campaign, Supports Charitable Causes

Chappell Roan Joins MAC Viva Glam Campaign, Supports Charitable Causes
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Makeup Artists Endorse 2026 Allure Readers' Choice Award Winners for Their Professional Kits

Makeup Artists Endorse 2026 Allure Readers' Choice Award Winners for Their Professional Kits

Makeup Artists Endorse 2026 Allure Readers' Choice Award Winners for Their Professional Kits
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Tubing Mascaras Gain Popularity with New Launches from Major Brands

Tubing Mascaras Gain Popularity with New Launches from Major Brands

Tubing Mascaras Gain Popularity with New Launches from Major Brands
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Rhode Expands into Mexico and Europe, Introducing New Summer Collection

Rhode Expands into Mexico and Europe, Introducing New Summer Collection

Rhode Expands into Mexico and Europe, Introducing New Summer Collection