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Why Post-Show Clips Can Extend a Broadcast's Impact Beyond Overnight Ratings

Why Post-Show Clips Can Extend a Broadcast's Impact Beyond Overnight Ratings

In the modern media era, the real measure of a TV show's success might not be its overnight ratings, but the life its clips have online.
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Comedian Jo Koy Discusses New Comedy Special 'Blue in the Face'

Comedian Jo Koy Discusses New Comedy Special 'Blue in the Face'

Comedian Jo Koy Discusses New Comedy Special 'Blue in the Face'
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How Late-Night Interviews Help Promote New Fall TV Shows

How Late-Night Interviews Help Promote New Fall TV Shows

Ever wonder why stars of new TV shows are all over late-night in the fall? It's a calculated strategy designed to win the battle for your attention.
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The September TV Ritual That Streaming Couldn’t Kill

The September TV Ritual That Streaming Couldn’t Kill

An analysis of why the traditional fall TV season, with its weekly premieres and appointment viewing, continues to thrive in the age of streaming.
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Seth Meyers Reflects on Challenging Early Years at Saturday Night Live

Seth Meyers Reflects on Challenging Early Years at Saturday Night Live

Seth Meyers Reflects on Challenging Early Years at Saturday Night Live
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On This Day: Friends Premiered on NBC and Introduced an Iconic TV Six

On This Day: Friends Premiered on NBC and Introduced an Iconic TV Six

"Friends," the American television sitcom created by David Crane and Marta Kauffman, aired on NBC from September 22, 1994, to May 6, 2004, spanning...
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How the Lead-In Strategy Shaped Fall TV Success Before Streaming

How the Lead-In Strategy Shaped Fall TV Success Before Streaming

Explore the history of the TV lead-in, the powerful programming strategy that created hits and defined an era of appointment viewing.
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The Fall TV Premiere Ritual Many Millennials Grew Up With

The Fall TV Premiere Ritual Many Millennials Grew Up With

For millennials, the fall TV premiere season was a cultural ritual of anticipation and appointment viewing that has since faded.
USA TodayUSA Today
Stephen Colbert's iconic 'Late Show' sign is gone. See what replaced it

Stephen Colbert's iconic 'Late Show' sign is gone. See what replaced it

The iconic and massive "The Late Show with Stephen Colbert" exterior sign has officially been replaced at the Ed Sullivan Theater.
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Why NBC’s September Strategy Still Revolves Around Event Television

Why NBC’s September Strategy Still Revolves Around Event Television

In an era of on-demand streaming, NBC is doubling down on live, appointment viewing. Here’s the business strategy behind the network's focus on events.
Rolling StoneRolling Stone
Watch Cara Delevingne Perform ‘Crazy, Baby’ on ‘Fallon’

Watch Cara Delevingne Perform ‘Crazy, Baby’ on ‘Fallon’

The musician will release her new album Not Normal on Sept. 25
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How Broadcast’s Premiere-Week Playbook Still Shapes Modern Fall TV

How Broadcast’s Premiere-Week Playbook Still Shapes Modern Fall TV

Explore the history of the broadcast TV premiere week and how its powerful, centralized strategy still influences streaming service release schedules today.