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Influencer-Investor Model Gains Traction as Celebrities Take Equity Stakes in Brands

Influencer-Investor Model Gains Traction as Celebrities Take Equity Stakes in Brands

Influencer-Investor Model Gains Traction as Celebrities Take Equity Stakes in Brands
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Fabletics Seeks Director of Strategic Partnerships to Enhance Brand Collaborations

Fabletics Seeks Director of Strategic Partnerships to Enhance Brand Collaborations

Fabletics Seeks Director of Strategic Partnerships to Enhance Brand Collaborations
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Liquid Death and goodwipes Launch 'Buttler Sweepstakes' with Scented Flushable Wipes

Liquid Death and goodwipes Launch 'Buttler Sweepstakes' with Scented Flushable Wipes

Liquid Death and goodwipes Launch 'Buttler Sweepstakes' with Scented Flushable Wipes
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Pop Mart Expands U.S. Presence with New Miami Store Amidst Labubu Craze

Pop Mart Expands U.S. Presence with New Miami Store Amidst Labubu Craze

Pop Mart Expands U.S. Presence with New Miami Store Amidst Labubu Craze
Rolling Stone Rolling Stone
The Secret Behind Your Social Media Feed

The Secret Behind Your Social Media Feed

The unassuming links that fill innocuous posts can mean big money for enterprising creators
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Beauty and Wellness Brands Face Heightened Scrutiny Over Marketing Claims and Influencer Endorsements

Beauty and Wellness Brands Face Heightened Scrutiny Over Marketing Claims and Influencer Endorsements

Beauty and Wellness Brands Face Heightened Scrutiny Over Marketing Claims and Influencer Endorsements
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Michaels Reports Surge in 'Summerween' Trend, Driving Early Halloween Decor Sales

Michaels Reports Surge in 'Summerween' Trend, Driving Early Halloween Decor Sales

Michaels Reports Surge in 'Summerween' Trend, Driving Early Halloween Decor Sales
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Kraft Heinz Leverages European Market as Testing Ground for Global Innovation

Kraft Heinz Leverages European Market as Testing Ground for Global Innovation

Kraft Heinz Leverages European Market as Testing Ground for Global Innovation
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YouTube Struggles to Attract TV Ad Spending Despite Content Parity

YouTube Struggles to Attract TV Ad Spending Despite Content Parity

YouTube Struggles to Attract TV Ad Spending Despite Content Parity
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PepsiCo's Monster Munch Rebrand Emphasizes Classic Mascot Designs

PepsiCo's Monster Munch Rebrand Emphasizes Classic Mascot Designs

PepsiCo's Monster Munch Rebrand Emphasizes Classic Mascot Designs
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The Campbell's Company Renews NFL Partnership, Expands into Frozen Meals

The Campbell's Company Renews NFL Partnership, Expands into Frozen Meals

The Campbell's Company Renews NFL Partnership, Expands into Frozen Meals
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MetLife Expands AI and Data Capabilities with Global Center in India

MetLife Expands AI and Data Capabilities with Global Center in India

MetLife Expands AI and Data Capabilities with Global Center in India