Big Y Launches Annual Sack Hunger Campaign to Support Regional Food Banks
Big Y, a supermarket chain, has initiated its annual Sack Hunger campaign for the holiday season to combat food insecurity. The campaign aims to raise funds for four regional food banks serving Connecticut and Massachusetts: Connecticut Foodshare, Food Bank of Western Massachusetts, The Greater Boston Food Bank, and Worcester County Food Bank. These food banks collectively support over 1,400 member agencies, including soup kitchens, food pantries, and senior nutrition programs. Customers can contribute to the Sack Hunger campaign with a $5 donation at any Big Y supermarket register, Big Y Express gas and convenience locations, Table & Vine Fine Wines and Liquors, or online. Every $5 donated is estimated to provide 10 meals. The campaign runs through December 9. Additionally, Big Y will donate a portion of proceeds from specific product purchases during designated weeks in November and December, including produce, floral, Our Family of Brands, and meat.
