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Nielsen to Acquire DoubleVerify for $2.15 Billion in Bid to Augment Digital Measurement

Nielsen to Acquire DoubleVerify for $2.15 Billion in Bid to Augment Digital Measurement

Audience-measurement giant Nielsen said it would acquire the digital-media monitor DoubleVerify in an all-cash transaction that takes place as more media companies and advertisers are putting the company under new scrutiny as they seek to unify tabulation of linear and digital viewership of media. Nielsen will take DoubleVerify private for a price estimated at approximately […]
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The Trade Desk Reports Q2 2026 Financial Results Amidst Strategic Shifts

The Trade Desk Reports Q2 2026 Financial Results Amidst Strategic Shifts

The Trade Desk Reports Q2 2026 Financial Results Amidst Strategic Shifts
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Peacock's 'The Five Star Weekend' Renewed for Season 2 After Record Success

Peacock's 'The Five Star Weekend' Renewed for Season 2 After Record Success

Peacock's 'The Five Star Weekend' Renewed for Season 2 After Record Success
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Gravity Raises $30.5M to Expand AI Chatbot Advertising, Targets AI Bots

Gravity Raises $30.5M to Expand AI Chatbot Advertising, Targets AI Bots

Gravity Raises $30.5M to Expand AI Chatbot Advertising, Targets AI Bots
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Teads Holding Co Reports Significant Growth in Connected TV Revenue Amidst Enterprise Business Expansion

Teads Holding Co Reports Significant Growth in Connected TV Revenue Amidst Enterprise Business Expansion

Teads Holding Co Reports Significant Growth in Connected TV Revenue Amidst Enterprise Business Expansion
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Walmart Acquires Vibe.co to Enhance Streaming TV Advertising Capabilities

Walmart Acquires Vibe.co to Enhance Streaming TV Advertising Capabilities

Walmart Acquires Vibe.co to Enhance Streaming TV Advertising Capabilities
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Walmart Completes Acquisition of Vibe.co to Enhance TV Advertising Reach

Walmart Completes Acquisition of Vibe.co to Enhance TV Advertising Reach

Walmart Completes Acquisition of Vibe.co to Enhance TV Advertising Reach
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H.I.G. Capital Acquires Majority Stake in Outward Hound to Boost Pet Product Innovation

H.I.G. Capital Acquires Majority Stake in Outward Hound to Boost Pet Product Innovation

H.I.G. Capital Acquires Majority Stake in Outward Hound to Boost Pet Product Innovation
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'Stranger Things' Leads Nielsen's Mid-Year Streaming Report, Dominates 2026 Viewership

'Stranger Things' Leads Nielsen's Mid-Year Streaming Report, Dominates 2026 Viewership

'Stranger Things' Leads Nielsen's Mid-Year Streaming Report, Dominates 2026 Viewership
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Streaming Success: 'The Pitt' Achieves High Viewership in 2026

Streaming Success: 'The Pitt' Achieves High Viewership in 2026

Streaming Success: 'The Pitt' Achieves High Viewership in 2026
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Walmart Acquires Vibe.co to Expand Ad-Supported Streaming Services

Walmart Acquires Vibe.co to Expand Ad-Supported Streaming Services

Walmart Acquires Vibe.co to Expand Ad-Supported Streaming Services
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Steadpoint Industrial Services Acquires Northline Industrial to Expand MRO Capabilities

Steadpoint Industrial Services Acquires Northline Industrial to Expand MRO Capabilities

Steadpoint Industrial Services Acquires Northline Industrial to Expand MRO Capabilities