Explore
Trendpost
Why A Less Crowded Release Window Can Help A TV Fandom Grow
An analysis of why late summer has become a strategic sweet spot for launching new shows and building dedicated, concentrated fan communities.
Read More
Trendpost
Why Original TV Shows Can Feel Like Events Without Franchise Backing
In a world dominated by big-budget sequels and reboots, a standalone series can still become a cultural event. Here’s how creativity trumps franchises.
Read More
Trendline
Morgan Fairchild Reflects on Career, AIDS Advocacy, and Podcasting
Morgan Fairchild Reflects on Career, AIDS Advocacy, and Podcasting
Read More
Trendpost
How Boomers and Gen Z Discover TV Premieres Through Different Channels
Film and TV studios face a generational marketing puzzle: reaching Boomers via trusted networks and Gen Z through viral social media clips.
Read More
Trendpost
Why Some TV Shows Premiere In August Before Fall Marketing Gets Crowded
Discover the strategic and financial reasons why television networks premiere new shows in August, avoiding the expensive post-Labor Day ad rush.
Read More
Trendline
CBS Studios Greenlights 'Hilda! (In Lights!)' Comedy Pilot Featuring 70-Year-Old Broadway Aspirant
CBS Studios Greenlights 'Hilda! (In Lights!)' Comedy Pilot Featuring 70-Year-Old Broadway Aspirant
Read More
Trendline
Bowen Yang to Make Broadway Debut in 'Oh, Mary!'
Bowen Yang to Make Broadway Debut in 'Oh, Mary!'
Read More
Trendline
Amy Poehler's Podcast 'Good Hang' Offers Lighthearted Celebrity Conversations
Amy Poehler's Podcast 'Good Hang' Offers Lighthearted Celebrity Conversations
Read More
Trendpost
How Streaming Turned August Into A Viable TV Premiere Window
Ever wonder why major TV shows now launch in a summer month once known for reruns? Here's how August quietly became a new front in the streaming wars.
Read More
Trendpost
How Major Star Recognition Can Give An August TV Premiere A Marketing Advantage
Discover how a single, powerhouse celebrity like Jenna Ortega can rewrite the rules for launching a major TV show in a quiet month like August.
Read More
Trendpost
How The Chelsea Handler Show Previewed The Comedy Of Chelsea Lately
Before she was a household name, one short-lived show and its boundary-pushing sketches laid the groundwork for Chelsea Handler's entire comedic empire.
Read More
Trendline
Rosebud Baker's Comedy Career Flourishes with New Specials and Acclaimed Writing
Rosebud Baker's Comedy Career Flourishes with New Specials and Acclaimed Writing
Read More