ABC News Live Introduces New Data-Driven Programming to Engage Viewers
ABC News Live is launching a series of new half-hour programs designed to respond directly to viewer queries and interests, based on online search data. One such program, 'Searched,' hosted by Gio Benitez and Ashan Singh, addresses trending topics and questions viewers are actively searching for online. This approach aims to provide more in-depth and relevant information, moving away from traditional news formats. Another new show, 'Burden of Proof,' will focus on key legal trials, while 'Doctor’s Note' will be a weekly medical program. Additionally, 'All Access with Linsey Davis' will feature extended interviews with prominent figures. Content from these programs will also be available on Disney+ and Hulu, as well as through ABC News podcasts and vertical videos. This initiative reflects a broader trend among news outlets to experiment with streaming content formats to better engage audiences.