ABC News Launches 'Verts' Vertical Video Feed in Mobile App
ABC News has introduced a new vertical video feed called 'Verts' within its mobile application. This initiative is part of parent company Disney's broader strategy to expand short-form video content, a format that has already demonstrated significant user engagement across ESPN and Disney Plus. The 'Verts' feature, accessible via a new icon in the ABC News app, offers breaking news, ongoing coverage, and in-depth analysis of major stories in a swipe-able vertical video format. Content for 'Verts' will be sourced from various ABC News programming across linear television, streaming platforms, and digital channels. Additionally, Disney's eight ABC-owned local TV stations will contribute content, and ABC News anchors, correspondents, analysts, and contributors are slated to produce original videos specifically for this new platform in the coming weeks and months. Disney plans to extend 'Verts' to the ABC News website when accessed via mobile devices, though a specific launch date for this expansion has not ye...