Hong Kong Launches Campaign to Attract Australian and New Zealand Tourists
The Hong Kong Tourism Board (HKTB) has launched a new campaign titled 'Only in Hong Kong' aimed at attracting travelers from Australia and New Zealand. The campaign emphasizes the city's unique mix of variety, vibrancy, contrast, and world-class experiences. It will be rolled out in phases across digital, social media, and traditional channels in 20 source markets. The initiative aims to build on the increasing number of Australian visitors to Hong Kong.