Lowe's Faces Class Action Lawsuit Over Alleged Voiceprint Collection Without Consent in Illinois
Lowe's, the home improvement retailer, is facing a class action lawsuit in Illinois for allegedly collecting customers' voiceprints without their knowledge or consent. Lead plaintiff Rosemarie Perkins claims that Lowe's uses its customer service lines to capture unique vocal characteristics, analyze customer interactions, and transfer this sensitive biometric data to third-party tech vendors. The lawsuit, filed in the Circuit Court of Cook County, seeks to represent all Illinois residents whose voice-derived biometric information was collected by Lowe's without notice. Perkins asserts that she was never informed about the collection of her voiceprints or asked for approval during a customer service call in May. The complaint highlights that Lowe's U.S. privacy statement, last updated in March, does not explicitly state the collection or storage of biometric information, although it mentions the use of AI virtual assistant technology that processes voice recordings. This legal action follows a similar class...
