Macy's Removes Iconic Red Bag Sign, Revealing Historic Holdout Building
Macy's Herald Square store has removed its iconic red shopping bag sign, which had been a fixture for over 30 years. The sign, which covered a smaller 'holdout' building, was taken down as part of a modernization effort. The holdout building, dating back to the early 1900s, was originally a small parcel of land that Macy's could not acquire during its expansion. The removal of the sign has exposed the building's facade, which is now set to be replaced with two new LED signs. This change marks a significant shift in the visual landscape of the area, as the red bag sign was a well-known part of New York City's retail skyline.