Pew Research Center Study Links News Consumption to Public Life Engagement
A recent Pew Research Center analysis, conducted as part of the Pew-Knight Initiative, reveals a correlation between where Americans get their news and how they engage in public life. The study categorized Americans into four engagement groups: Mobilizers, Connectors, Spectators, and Outsiders, based on their political activity, civic involvement, religious attendance, and news attention. It found that audiences of news sources focusing heavily on politics, such as Axios, The Atlantic, The Hill, and Politico, tend to have a disproportionately high share of 'Mobilizers'—the most politically active group. For instance, 19% of Axios's audience are Mobilizers, compared to 9% of the general U.S. adult population. Conversely, TV news audiences, particularly those of Spanish-language channels like Telemundo and Univision, have a higher percentage of 'Outsiders,' who are less involved in most public activities.