The Lux Collective Partners with Cleo Capital Group to Launch Ultra-Luxury Tourism Circuit in Rwanda
The Lux Collective, a global hospitality group, has entered into a strategic partnership with Cleo Capital Group Ltd to develop an ultra-luxury tourism circuit across Rwanda. This collaboration was formalized during the Africa CEO Forum 2026 in Kigali and marks The Lux Collective's first venture into Rwanda. The project will introduce internationally acclaimed brands LUX* and SALT to the country through a transformative multi-property initiative comprising five resorts. The tourism circuit will span four of Rwanda's most celebrated destinations: Lake Kivu, Akagera National Park, Volcanoes National Park, and Nyungwe National Park. Phase 1, set to launch in mid-2026, involves rebranding existing properties, while Phase 2 will see the opening of three new greenfield developments by 2028. The initiative is guided by strong ESG principles, focusing on regenerative development, sustainable construction, renewable energy, water conservation, biodiversity protection, and community empowerment.