Australia's Production Industry Faces Growth Challenges Despite Global Recognition
Australia has been recognized as a 'world-class, globally trusted hub' for high-end screen, PDV, animation, and games production, according to the Olsberg SPI Production Infrastructure and Capacity Analysis (PICA) 2026 study. However, the report identifies several structural challenges that could hinder the industry's long-term growth and global competitiveness. These challenges include limited business scalability, persistent skills gaps, unclear career progression pathways, and infrastructure constraints. Screen Australia, which commissioned the study, emphasizes the need for targeted business development training, deeper collaboration between academia and industry, and increased private investment in Australian-owned content. The report also highlights the importance of training optimization, career progression, and infrastructure development to sustain and grow the workforce.