House Republicans Introduce National Privacy Bill to Enhance Consumer Data Protections
House Republicans have introduced the Secure Data Act, a comprehensive digital privacy bill aimed at enhancing consumer data protections. The legislation allows consumers to opt out of data collection for targeted advertising and mandates that companies inform consumers when their data is collected or used. It also provides parents with consent rights over the data collection of teenagers. The bill imposes new requirements on businesses to limit data collection to what is necessary and disclosed to consumers, and it mandates the adoption of safeguards for personal data. The Federal Trade Commission (FTC) would gain greater oversight of data brokers, requiring them to register and comply with data security mandates. The bill is the result of over 16 months of internal discussions within the GOP, led by Rep. John Joyce and other House Republicans, who sought feedback from various organizations and the public.