Experts Debunk Myth of Smartphones Eavesdropping on Users for Ads
A common belief among smartphone users is that their devices are listening to their conversations to tailor advertisements. However, experts like Ari Paparo, an ad industry veteran, and David Choffnes, a professor of Computer Science at Northeastern University, have debunked this myth. Paparo asserts that it is technically impossible for smartphones to process audio from billions of devices to match ads with conversations. Instead, advertisers use data from users' online activities, such as websites visited and apps used, to infer interests and target ads. Choffnes conducted a study with thousands of apps on Android devices and found no evidence of surreptitious audio recording. He emphasizes that while smartphones are not eavesdropping, companies are adept at tracking online behavior to categorize users for advertising purposes.