Agriculture Minister Launches E-Magazine to Enhance Livestock Sector with Scientific Practices
Agriculture Minister Kinjarapu Atchannaidu has introduced the 'Pashusamvardhaka Margadarshini' e-magazine, aimed at providing farmers with scientific guidance and modern practices to transform the livestock sector into a profitable, technology-driven enterprise. The initiative targets approximately 25 lakh farmers involved in dairy, small livestock, and backyard poultry. Despite the sector's significant Gross Value Added of Rs 1.76 lakh crore in 2025-26, challenges such as traditional practices, labor shortages, fodder scarcity, and rising feed costs persist. The e-magazine, accessible via the SMILE platform and WhatsApp groups, offers insights into animal health, nutrition, management, marketing, and government schemes. Training programs in Vizag have already benefited 1,500 participants, with nearly 200 farmers launching profitable ventures.