National Alliance on Mental Illness Receives Silver Anthem Award for Mental Health Awareness Campaign
The National Alliance on Mental Illness (NAMI) has been honored with a Silver award at the 2026 Anthem Awards for its Mental Health Awareness Month campaign. The campaign, titled "Stigma grows in silence. Healing begins in community," focused on utilizing storytelling to diminish stigma, cultivate supportive environments, and translate awareness into tangible action. This national initiative integrated various platforms, including social media, video, web, email, podcasts, and paid media, to highlight personal experiences. NAMI also provided its grassroots alliances with customizable and Spanish-language resources to extend the campaign's reach into communities nationwide. The campaign achieved significant engagement, ranking as the top search result on Google for 'mental health awareness month,' attracting 95,621 website users, and generating 5,437 resource downloads, with 515 of those in Spanish. Additionally, it received 290 story submissions, garnered 1.7 million video views, and 30,000 engagements thr...