Colorado Governor Vetoes Bill Banning Surveillance Pricing Amidst National Debate
Colorado Governor Jared Polis vetoed a bill that aimed to ban the use of surveillance pricing, a practice where companies use personal data to set individualized prices and wages. The proposed legislation was considered the most comprehensive in the nation, surpassing Maryland's recent ban limited to grocery stores. Polis argued that the bill was overly broad and could inadvertently penalize beneficial uses of technology. Consumer advocates criticized the veto, accusing Polis of siding with corporations over consumers and workers. The bill's rejection marks the second time in a year that Polis has blocked similar legislation. 
