Explore

TrendpostTrendpost
Why Lip Texture Can Matter More Than Lip Color

Why Lip Texture Can Matter More Than Lip Color

Beyond the perfect shade, a lipstick's finish—from matte to gloss—can dramatically alter your look, mood, and the message you send.
TrendpostTrendpost
How Makeup Artists Keep Cream Products From Breaking Down Under Lights

How Makeup Artists Keep Cream Products From Breaking Down Under Lights

Discover the professional techniques makeup artists use to keep cream blush, contour, and foundation looking flawless under hot lights.
TrendlineTrendline
BeautyTok Trend: 'Sunkissed' Makeup Featuring Pomegranate Tones Gains Popularity

BeautyTok Trend: 'Sunkissed' Makeup Featuring Pomegranate Tones Gains Popularity

BeautyTok Trend: 'Sunkissed' Makeup Featuring Pomegranate Tones Gains Popularity
TrendpostTrendpost
How to Wear Runway Blush Without Making It Look Theatrical

How to Wear Runway Blush Without Making It Look Theatrical

Learn how to translate bold runway blush trends into a wearable, everyday look with expert tips on placement, blending, and choosing the right formula.
TrendlineTrendline
Jelly Lip Oils Emerge as Innovative Hydrating Lip Products

Jelly Lip Oils Emerge as Innovative Hydrating Lip Products

Jelly Lip Oils Emerge as Innovative Hydrating Lip Products
TrendpostTrendpost
The Case for Brown Mascara in Editorial Beauty

The Case for Brown Mascara in Editorial Beauty

Beyond basic black, brown mascara offers a softer, more versatile way to define lashes, enhancing eye color and mastering the art of subtle polish.
TrendlineTrendline
Millennial Mothers Seek Quick Cosmetic Refreshes for Modern Style

Millennial Mothers Seek Quick Cosmetic Refreshes for Modern Style

Millennial Mothers Seek Quick Cosmetic Refreshes for Modern Style
TrendlineTrendline
NYX Buttermelt Glaze Skin Tint Offers Sheer Coverage with SPF 30 and Hydrating Ingredients

NYX Buttermelt Glaze Skin Tint Offers Sheer Coverage with SPF 30 and Hydrating Ingredients

NYX Buttermelt Glaze Skin Tint Offers Sheer Coverage with SPF 30 and Hydrating Ingredients
TrendlineTrendline
Serena Williams' WYN Beauty Brand Launches in 685 Ulta Beauty Stores

Serena Williams' WYN Beauty Brand Launches in 685 Ulta Beauty Stores

Serena Williams' WYN Beauty Brand Launches in 685 Ulta Beauty Stores
TrendpostTrendpost
How to Pair Metallic Eye Makeup With Minimal Clothing

How to Pair Metallic Eye Makeup With Minimal Clothing

Learn how to expertly balance a bold metallic eye with minimalist fashion for a chic, modern look that works for both day and night.
Glam GlanceGlam Glance
Susan Lucci Found The Creamy Red Lipstick Color Every Woman Over 70 Needs In Her Bag

Susan Lucci Found The Creamy Red Lipstick Color Every Woman Over 70 Needs In Her Bag

"All My Children" star Susan Lucci looks stunning in her 70s, donning the perfect red lipstick color for a woman in her golden years, according to our expert.
TrendlineTrendline
BeautyTok Emerges as Primary Discovery Engine for Beauty Products, Influencing Consumer Trends and Brand Strategies

BeautyTok Emerges as Primary Discovery Engine for Beauty Products, Influencing Consumer Trends and Brand Strategies

BeautyTok Emerges as Primary Discovery Engine for Beauty Products, Influencing Consumer Trends and Brand Strategies