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How Gen Z and Gen X Differ—and Overlap—in Their TV Viewing Habits

How Gen Z and Gen X Differ—and Overlap—in Their TV Viewing Habits

A look at how Gen Z's on-demand binge-watching and Gen X's nostalgia for weekly appointment TV are creating a strategic clash for networks.
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Comedian Jay Mohr Launches Dedicated Streaming Channel for 'Mohr Stories' Podcast on LG Channels

Comedian Jay Mohr Launches Dedicated Streaming Channel for 'Mohr Stories' Podcast on LG Channels

Comedian Jay Mohr Launches Dedicated Streaming Channel for 'Mohr Stories' Podcast on LG Channels
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Why Fall TV Schedule Order Matters More Than Most Viewers Realize

Why Fall TV Schedule Order Matters More Than Most Viewers Realize

Discover the hidden strategies behind TV premiere schedules, from lead-ins to counter-programming, and why the order of shows is never random.
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Seth Meyers Launches New Podcast 'A Closer Look: Out of Office' During Late Night Hiatus

Seth Meyers Launches New Podcast 'A Closer Look: Out of Office' During Late Night Hiatus

Seth Meyers Launches New Podcast 'A Closer Look: Out of Office' During Late Night Hiatus
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What Per-Episode Budgets Can Reveal About Modern TV Production Strategy

What Per-Episode Budgets Can Reveal About Modern TV Production Strategy

An analysis of fall TV's most expensive shows reveals a high-stakes strategy where massive per-episode costs are the new norm for survival.
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Why the Fall TV Season Still Shapes Network Scheduling In The Streaming Era

Why the Fall TV Season Still Shapes Network Scheduling In The Streaming Era

In an era of on-demand streaming, discover the historical, financial, and strategic reasons why the traditional fall TV season still endures.
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Why Strong Lead-Ins Still Matter for Fragile Fall TV Launches

Why Strong Lead-Ins Still Matter for Fragile Fall TV Launches

Ever wonder why so many new TV shows fail? Networks have a secret weapon to protect their biggest bets, and it's all about the schedule.
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Limited Series vs. Procedural: Two Different Kinds of Flexibility for TV Networks

Limited Series vs. Procedural: Two Different Kinds of Flexibility for TV Networks

As networks fight for viewers, we break down which TV format, the reliable procedural or the flashy limited series, offers more strategic flexibility.
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Seth Meyers Launches New Podcast 'A Closer Look: Out of Office' During Late Night Break

Seth Meyers Launches New Podcast 'A Closer Look: Out of Office' During Late Night Break

Seth Meyers Launches New Podcast 'A Closer Look: Out of Office' During Late Night Break
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Weekly vs. Binge: Which TV Release Model Better Builds Viewing Habits?

Weekly vs. Binge: Which TV Release Model Better Builds Viewing Habits?

An analysis of whether the traditional weekly broadcast model or the modern streaming binge-drop is more effective at building lasting viewer habits.
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Laci Mosley's 'Scam Goddess' Podcast Joins Big Money Players Network and Expands to YouTube

Laci Mosley's 'Scam Goddess' Podcast Joins Big Money Players Network and Expands to YouTube

Laci Mosley's 'Scam Goddess' Podcast Joins Big Money Players Network and Expands to YouTube
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Guide Outlines Key Strategies for Successful Podcast Launch

Guide Outlines Key Strategies for Successful Podcast Launch

Guide Outlines Key Strategies for Successful Podcast Launch