Estée Lauder Illuminates Empire State Building in Pink for Breast Cancer Awareness Month, Announces $15 Million Grant
The Estée Lauder Companies initiated Breast Cancer Awareness Month by illuminating the Empire State Building in New York City with pink lights. This event was attended by William P. Lauder, Chairman of the company's board, and global ambassador Elizabeth Hurley, alongside representatives from the Breast Cancer Research Foundation (BCRF) and individuals who have publicly shared their experiences with breast cancer, including Miranda McKeon, Bridget Bahl, and Katie Thurston. The illumination serves as a public display of support for breast cancer awareness, a cause the beauty company has championed for over three decades. This public awareness campaign follows a significant financial commitment made on September 23, where The Estée Lauder Companies Charitable Foundation announced a $15 million, five-year grant to the Breast Cancer Research Foundation. This funding is specifically allocated to establish the Global Research Initiative on Breast Cancer in Younger Women.