Dutch Government Urged to Fund National Plant-Based Strategy with €65 Million Annually
A coalition of 46 agrifood organizations in the Netherlands is advocating for the Dutch government to establish a national action plan and an annual fund of €65 million to accelerate the production and consumption of plant-based foods. This initiative aims to increase the share of plant protein consumption to at least 50% by 2030. The proposed strategy, outlined in a document presented to MPs Joris Lohman and Anne-Marijke Podt, is built on five core pillars: stimulating demand and improving the food environment, strengthening cultivation through farmer support and value chain cooperation, utilizing public procurement, expanding research and innovation, and bolstering international positioning. Signatories to this call include major food producers, retailers, trade bodies, non-profits, foodservice operators, and educational institutions, highlighting a broad consensus within the agrifood sector. The funding would be invested across the entire plant-based food value chain, from cultivation and processing to ...