European Commission Launches 'European Defence: Protect What Matters' Campaign Across Ten Member States
The European Commission has initiated a communication campaign titled 'European Defence: Protect What Matters.' This campaign aims to highlight the benefits of European cooperation and investment in common security and defense. It will be rolled out in ten EU Member States located on the northern and eastern flanks: Bulgaria, Czechia, Denmark, Estonia, Finland, Latvia, Lithuania, Poland, Romania, and Sweden. The initiative seeks to raise awareness among EU citizens about the efforts being made in defense and security, reinforcing confidence in the EU's role in shared security. The campaign also emphasizes the support for European jobs and competitiveness through investment in the homegrown defense industry and cooperation among Member States. It showcases innovative EU-funded projects and the contributions of European companies and citizens to strengthening readiness and security in critical areas such as air defense, drones, maritime security, and cybersecurity. According to recent Eurobarometer figures, ...