What's Happening?
West Virginia University has added 412 new mobile season ticket passes, engaging fans ahead of the anticipated Backyard Brawl against the University of Pittsburgh. The move aims to increase attendance and fan engagement, leveraging the rivalry to boost support for the team.
Why It's Important?
The addition of mobile passes reflects efforts to enhance fan experience and support for WVU sports. It underscores the significance of college sports rivalries in fostering community spirit and boosting team morale. The initiative may influence ticket sales and attendance at upcoming games.