Gold Price Today: Gold, which had touched record highs yesterday, saw a sharp decline on Friday. In Delhi, 24-carat (99.9% purity) gold had surged to a new
all-time high of Rs 1,83,000 per 10 grams (all taxes included) by Thursday evening. On the Multi Commodity Exchange (MCX), February gold futures had climbed to a record Rs 1,80,779 per 10 grams, while April delivery contracts reached a fresh peak of Rs 1,93,096 per 10 grams. However, according to GoodReturns, gold prices fell to Rs 1,70,770 per 10 grams today, down from Rs 1,79,010 per 10 grams yesterday. Meanwhile, the Indian Bullion & Jewellers Association (IBJA) reported that gold had risen to Rs 1,75,340 per 10 grams by Friday morning. Also Read: Silver Is No Longer ‘Poor Man’s Gold’ — It’s the Star of 2026 So Far This sharp correction of around Rs 10,000 in gold prices raises questions for investors: Is it the right time to buy, sell, or wait?
Buy, Sell, or Wait
Experts usually advise not trying to time the market. Instead, they suggest a staggered investment approach and making decisions based on your personal finances and goals.Buy: Consider buying gold gradually (like through small regular purchases) to take advantage of price drops like today’s. Many experts expect gold to remain strong in 2026 and beyond due to global uncertainties, inflation, and central bank buying.
Sell: If you need cash urgently, selling could make sense at these high prices. Some investors might book partial profits (40-50%) now and hold the rest for potential gains.
Wait (Hold): For long-term investors (5–10 years), holding gold is recommended as it protects against inflation and economic slowdown. Waiting is a good option if you don’t need money immediately and can handle short-term price changes.
(Disclaimer: This article is meant solely for informational and educational purposes. The views and opinions expressed are those of individual analysts or brokerage firms and do not reflect the stance of Times Now. Readers are advised to consult certified financial experts before making any investment decisions.)














