A company connected to President Donald Trump’s two oldest sons has launched a collection of commemorative gold and silver coins ahead of the planned UFC
event at the White House, with the most expensive coin selling for $12,000. The collection, which went on sale Tuesday, includes four coins priced between $250 and $12,000. Other offerings include coins priced at $1,325 and $1,500. The collectibles range in size from one-tenth of an ounce to five ounces. All but one of the coins feature an image of Trump, while all four display a “250” logo marking America’s 250th birthday. The coins are packaged in specialty protective holders, with some labels featuring the UFC 250 logo and others depicting Trump alongside UFC President Dana White, with Trump’s signature displayed between them.
Donald Trump is selling UFC-branded coins for $12,000 to promote the UFC fight on the White House lawn pic.twitter.com/ymVx1KExHm
— FactPost (@factpostnews) June 9, 2026
According to Trump Coins, the company behind the collectibles, the medallions are intended to commemorate both America’s semiquincentennial celebration and what it describes as the “defining patriotic moment” of Trump and UFC coming together at the White House.
“This extraordinary collectible unites American history, presidential legacy and combat sports history in one landmark release,” Trump Coins said in a press release announcing the collection.
The website states that Trump Coins is partnering with the Trump Organization to offer the collectibles and suggests that Trump “designed” the medallions and related coin releases. The coins are marketed as “officially licensed” products.
The launch comes just days before the UFC event scheduled for Sunday on the White House South Lawn, which also coincides with Trump’s 80th birthday.
The planned fight card has already attracted criticism from opponents who argue the event represents a commercial opportunity tied to the president and his associates. The Democratic-aligned watchdog group Public Integrity Project has filed a lawsuit seeking to halt the event, claiming it functions as a money-making venture benefiting Trump and his allies.
The lawsuit cites reports that UFC VIP packages are being sold for between $1 million and $1.5 million per person. It also alleges that while preliminary fights will air on cable television, the main card will be streamed exclusively on Paramount+.
Financial disclosures released last month showed that Trump purchased between $15,000 and $50,000 worth of stock in TKO, UFC’s parent company, in March.
