Royal Enfield, the motorbike maker under Eicher Motors Ltd, has marked a milestone with a 55% increase in sales this August. The company sold 1,14,002
motorcycles, up from 73,629 units in August last year, proving that the love for Royal Enfield bikes is growing stronger day by day. The bikes of the month were the 350cc models like Hunter 350, Classic 350, and Bullet 350, which saw a 61% rise, with 98,631 units sold. On the other hand, the big bikes above 350cc, like the Bear 650, Interceptor 650, and Super Meteor 650, also did great and grew 23% to 15,371 units. If we look at the domestic market, Royal Enfield registered 1,02,876 unit sales, which is 57% growth. Exports also increased with 11,126 units shipped overseas, marking a 39% year-on-year jump. Also Read: Evolution Of Royal Enfield Classic: The Timeless Ride That Keeps Getting Better Speaking about this achievement, B. Govindarajan, Managing Director of Eicher Motors Ltd. and CEO of Royal Enfield, said, “Our performance in August reflects a positive momentum as we step into the festive season, which traditionally drives strong demand in the domestic market. It is equally heartening to see our exports continue to perform well. Our community remains at the core of Royal Enfield, and with the announcement of Motoverse and Art of Motorcycling in November 2025, we will continue to create experiences that deepen connections and celebrate the spirit of pure motorcycling.” As the festival season is approaching and events like Motoverse and Art of Motorcycling are also around the corner, the brand is clearly shifting gears to keep its riders engaged while strengthening its grip on the global market. For more auto updates, stay tuned to Times Now Auto.
