New Delhi, Apr 8 (PTI) Star cricketer Smriti Mandhana has underlined the importance of prioritising health and women’s hygiene following her appointment as the brand ambassador of a leading feminine hygiene brand.
Pee Safe has appointed the Indian women’s team vice-captain as the face of its Comfort Range on its foundation day and this collaboration with the iconic player aims to amplify the message of women’s hygiene.
“I don’t think comfort should ever be something you have to think twice about or compromise on. It should just be a given. That’s what stood out to me about Pee Safe, as they’re trying to make comfort a priority, not an afterthought,” said Mandhana in a release on Wednesday.
She will represent the brand across a wide range of products with the association rooted in a shared vision to encourage conversations around menstrual hygiene.
“At Pee Safe, the vision has always been to redefine feminine hygiene by placing comfort, dignity, openness, and access at its core. Smriti Mandhana reflects this philosophy effortlessly. Her confidence, originality, and willingness to break the social barriers are a powerful voice for change,” said Vikas Bagaria, the founder of Pee Safe. PTI AM AM UNG














