When actors step into entrepreneurial territory, their fashion choices often shift subtly – less costume, more character. Alia Bhatt’s appearance at the Mumbai launch of Ed-a-Mamma’s baby care range was
a case in point. The actor’s outfit reflected not just a brand milestone, but a growing confidence in dressing that feels intelligent, grounded, and distinctly personal.
Instead of predictable power dressing, Alia Bhatt leaned into a softer, more nuanced aesthetic that blended vintage cues with contemporary ease.
At the heart of the look was a textured wool-blend blazer in a muted grey-brown hue. Structured yet relaxed, the blazer set a composed tone without appearing rigid – an intentional choice that mirrored the balance between professionalism and warmth. Layered beneath was a crisp blue button-down shirt that subtly shifted the narrative. The embellished collar tips added a gentle touch of whimsy, softening the masculine tailoring and introducing a distinctly feminine detail. It was a reminder that small design elements can completely transform a classic silhouette.
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Rather than opting for tailored trousers, Alia paired the blazer with wide-leg, dark-wash denim. The choice instantly made the outfit feel modern and wearable. The relaxed fit offset the sharp tailoring above, creating a silhouette that felt effortless rather than overly styled. Pointed-toe brown heels completed the look, tying in seamlessly with the blazer’s earthy palette and lending just enough polish for a formal launch.
True to her clean girl aesthetic, Alia kept her glam understated. A sleek middle-parted hairstyle tucked neatly behind the ears complemented the clean lines of the outfit. Her makeup followed suit with soft peach tones, luminous skin, and minimal contouring, which enhanced her natural features without overpowering the ensemble. The result was a look that felt fresh, composed, and quietly confident.
Beyond the outfit, the launch itself marked a deeply personal chapter for Alia. Since becoming a mother in 2022, her focus on conscious living and thoughtful choices has become increasingly visible.
