Selena Gomez’s launch party for the Rare Beauty Eau de Parfum was a star-studded affair. Hollywood celebrities, reality TV stars and social media influencers from around the world were present to unveil
Rare Beauty’s first-ever fragrance line.
The launch took place in Santa Monica on August 7, where Selena Gomez was seen interacting with her guests and engaging in fun activities. The Rare Beauty founder could not hide her excitement when she met the members of the Love Island USA 7 cast for the very first time.
Love Island USA 7 Cast Joins Rare Beauty Perfume Launch
The launch party attracted attention not just for the product but also for the celebrity guests. As per PEOPLE reports, several members of Love Island USA 7, including Nicolas Vansteenberghe, Olandria Carthen, Iris Kendall, Ace Greene, Chelley Bissainthe, Pepe Garcia and Hannah Fields, graced the event with their stylish appearances. Selena Gomez was seen interacting with them as well as standing beside them for pictures.
While several fan-favourite Islanders were present at the event, Love Island USA 7 winners Bryan Arenales and Amaya Espinal were missing from the star-studded affair. However, earlier in the week, Espinal shared a TikTok video with the Rare Beauty founder. In the clip, Selena was seen spritzing the new fragrance and the two expressed their excitement after finally meeting each other in person.
Selena Gomez Celebrates First-Ever Fragrance Launch
Selena Gomez was seen donning a shimmering mother-of-pearl Cult Gaia ensemble with a halter neck and open back detailing. The gorgeous gown also featured draped fringes, further elevating the look. Selena completed her look with Cult Gaia shoes and Melinda Maria jewellery.
The launch celebrated Rare Beauty’s debut fragrance, Rare Eau de Parfum, a warm, spicy gourmand fragrance with notes of caramel, pistachio and pink pepper, layered with cocoa, vanilla and ginger. The perfume claims to last for 12 hours and is currently available on Rare Beauty’s official website. The 50 ml bottle of Eau de Parfum retails at $75.
Selena Gomez is Perfectly Balancing Work and Personal Life
The launch of Eau de Parfum came at a time when the Wolves singer is already busy planning her wedding with fiancée and music producer Benny Blanco. At the same time, Selena is also working on the upcoming season of Only Murders In The Building, which is set to premiere on Hulu on September 9.