The food industry today is fiercely competitive, with businesses constantly striving to stand out, adapt to evolving consumer preferences and streamline operations to stay ahead. This competition drives
innovation and efficiency across various segments, from food production and processing to retail and customer service.
Restaurants, in particular, are experimenting with creative strategies to attract diners. From inventive food and beverage offerings to immersive dining experiences and themed spaces, the race for customer attention is more intense than ever. But one restaurant in Bangkok has taken things a step further, offering dining with an adventurous twist unlike any other.
Bangkok Restaurant Uses Zipline
To offer quick service, a fine-dining restaurant in Bangkok came up with this unique idea to use a Zip line to deliver food to the customer’s table in minimal time. Yes! You read that right.
In a video shared on Instagram, a waiter, dressed in a traditional red Thai outfit and holding a tray, is seen sliding down an inclined cable, while attached to a pulley or harness, offering a thrilling take on a fine-dining experience.
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Here’s What Foodies And Social Media Users Are Saying
As soon as the video was shared online, it captured the audience’s attention. While some liked this new concept to deliver food to customers in record time, others joked about it.
An Instagram user wrote, “This is so cute, but I don’t want my food cold.” Another one shared, “Fast food has a whole new meaning.” One of them commented, “Visual representation of my high standards.”
A person wrote, “Stop playing around with my FOOD.” Another one penned, “My food is getting cold with all that breeze.” A comment read, “I said I wanted my dish with a bit of lime, not a zip line.”
Another one read, “If I ever had to work at a restaurant, it would 100 per cent be this one.”
A person shared, “It’d be more exciting if I could use the zipline to go to the restroom and back.”
Restaurant With Zip Line Service
The restaurant in question was Royal Dragon, once crowned the world’s largest restaurant. With a seating capacity of over 5,000 guests and a staff strength of more than 1,000, it even earned a place in the Guinness World Records.
However, for those enchanted by its grand concept, there’s a twist: Royal Dragon has been permanently closed for over five years, leaving behind only memories of its scale and spectacle.